Challenges
Challenges
The goal was to communicate Baan Tepa’s philosophy of sustainability and conscious sourcing through digital storytelling. With content ranging from the history of the house to the network of local growers, we needed to present it in an interactive way that engages audiences before their visit and enriches their dining experience.
The goal was to communicate Baan Tepa’s philosophy of sustainability and conscious sourcing through digital storytelling. With content ranging from the history of the house to the network of local growers, we needed to present it in an interactive way that engages audiences before their visit and enriches their dining experience.
Solutions
Solutions
We crafted interactive features that guided visitors through Baan Tepa’s story in a clear and engaging way. The Tepa House Tour presented the history and role of each room, the Ingredient Index highlighted seasonality and taste profiles, the Map of Growers and Producers traced ingredients back to local communities across Thailand, and the Tepa Garden allowed users to explore ingredients cultivated on-site.
We crafted interactive features that guided visitors through Baan Tepa’s story in a clear and engaging way. The Tepa House Tour presented the history and role of each room, the Ingredient Index highlighted seasonality and taste profiles, the Map of Growers and Producers traced ingredients back to local communities across Thailand, and the Tepa Garden allowed users to explore ingredients cultivated on-site.
Outcome
Outcome
The final website extended Baan Tepa’s philosophy into the digital space, allowing visitors to connect with the restaurant’s values before they even book a table. It became a storytelling platform that conveys craft, transparency, and sustainability, while aligning to Baan Tepa’s positioning as a leader in creative culinary.
The final website extended Baan Tepa’s philosophy into the digital space, allowing visitors to connect with the restaurant’s values before they even book a table. It became a storytelling platform that conveys craft, transparency, and sustainability, while aligning to Baan Tepa’s positioning as a leader in creative culinary.
